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August 08, 2014 | Latin America: El Salvador

On Schedule for the 2014 Special Olympics El Salvador National Games

By Guisele Calderón

Special Olympics El Salvador recently hosted a breakfast for the press and media directors to unveil the branding and messaging for the 2014 Special Olympics El Salvador National Games to be held 25-30 August 2014. The presentation revealed the logo, advertisements, video, social media and the campaign slogan: “We are all Special, we are all Olympics.” A press conference was also held to officially launch the Marketing Campaign for the Games. This event is the most important sports event of Special Olympics El Salvador and will act as the qualifiers for the 2015 Special Olympics World Summer Games to be held in Los Angeles.

About Guisele Calderón: Marketing, Communications and Public Relations Coordinator.
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