Embracing Volunteerism

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In 2012, Finish Line and Finish Line Youth Foundation announced a partnership with Special Olympics. The core of the relationship is centered on volunteer opportunities to put in practice our shared value of supporting the everyday achievement of athletes everywhere.
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Whether through one-on-one coaching or through the cheers and applause from a sea of bright lime green shirts, every Finish Line volunteer inspires and encourages athletes to reach their goals.
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To test for lower body strength, Finish Line volunteers ran the vertical leap station during Indiana Summer Games. It’s a popular test that not only challenges athletes to jump their highest, but often brings friendly competition by challenging others to meet or beat their score.
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Showing that volunteering is in Finish Line’s DNA, CEO Glenn Lyon joins in to demonstrate and attempt the challenging “wall sit,” which is harder than it looks! It’s just one part of TRAIN, a sports assessment and nutrition education program supported by Finish Line.
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Hundreds of Finish Line team members from Boston to Los Angeles supported Special Olympics during Spring/Summer games. Younger volunteers were also present, as employees’ children and relatives eagerly requested to help.
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Finish Line supports everyone being active every day. But a healthy diet goes hand in hand with a healthy lifestyle. Volunteers in Atlanta show athletes how to create a balanced meal that incorporates all key food groups.
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The Law Enforcement Torch Run for Special Olympics (LETR) carries the Flame of Hope to the Opening Ceremony of Special Olympics competitions. In Indiana, home of Finish Line headquarters, volunteers were thrilled and privileged to run with officers and athletes carrying the flame.
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While waiting for other teammates to arrive for a group photo, Finish Line volunteers had an impromptu volleyball game with athletes on the court.
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Athletes were greeted with energetic high-fives as they walked into opening ceremonies!